Socialization Work Group


  • Identify stakeholders that should be engage in order to meet HSI goals;
  • Create an actionable campus-wide communication, engagement and socialization plan for all stakeholders, including but not limited to website, social media, panels, marketing materials, presentations etc.;
  • Identify and articulate the benefits of becoming an HSI to all underrepresented, marginalized and invisibilized community groups;
  • Create a set of talking points to various audiences that engage the hearts and minds of the campus community.


  • Diana Harvey, Co-chair - Associate Vice Chancellor, Communications and Public Affairs
  • Mariana Corzo, Co-chair – Haas School of Business, Director of Brand Marketing
  • Frank Albergo – Coordinator, Fraternity & Sorority Advising and Leadership Development, LEAD Center
  • Adrian Diaz – Director of State Government Relations, Government and Community Relations
  • Maria Dominguez – Undergraduate; member of Undocumented Research Cohort
  • Jorge Gabriel Martinez, Co-chair - Operations Manager, Cal 1 Card, and Alianza
  • Lisa Garcia Bedolla - Vice Provost for Graduate Studies and Dean of the Graduate Division
  • Kris Gutierrez, HSI Task Force Co-chair – Carol Liu Chair, and Professor, Graduate School of Education
  • Ivan Hernandez – Undergraduate; Community Outreach Liaison for Latinx Caucus, and Chair of ASUC HSI Community Advisory Committee
  • Millie Hernandez – Undergraduate; Student Advisor for the Office of Undergraduate Admissions, K12 Recruitment and Development Co-coordinator Raices Recruitment and Retention Center
  • Gretchen Kell – Director of special projects and outreach, Communications and Public Affairs
  • Sandra Messick – Communications Director, Division of Equity & Inclusion
  • Adam Ratliff – Assistant Director of Media Relations and Critical Communications, Student Affairs
  • Linda Rugg - Associate Vice Chancellor, Research
  • Erica Sanchez – Assistant Director of Admissions, Undergraduate Admissions
  • Alfredo Terrazas – Alumnus, former president of the California Alumni Association, former trustee of the UC Berkeley Foundation and UC alumni regent emeritus
  • Marissa Toffoli - Senior Writer & Content Strategist, Student Affairs
  • Ashley Villanueva – Marketing Manager, Fung Institute for Engineering Leadership
  • Chris Yetter - Senior Advisor to the Executive Vice Chancellor & Provost

Outcomes & Products:

  • Key stakeholder & constitutent List
  • List of potential speakers and content experts on HSI
  • Sample colateral, website, marketing materials, narratives, and talking points
  • Comprehensive communication & engagement Plan